Why would you spend big money on attracting new visitors if you can retarget already interested ones? With remarketing, you can turn your website visitors into customers by reminding them of their initial interest and bringing them back to your website to complete their conversion - whether that is making a purchase, downloading a white paper or making an appointment.
What is remarketing and how can you benefit from it?
Where is remarketing located in the customer's journey?
Which strategies are there and what are the differences?
How to do set it up on the most common platforms?
Best practices and examples to get you going!